For businesses that close sales on calls
Your ads bring leads. Find out who buys — and why.
Connect sales to the motivations expressed on calls. Understand your buyers, compare them with other prospects, and find the messages worth testing in your next campaign.
Invitation only ·Guided setup ·Keep your existing tools

WhoBuysFictional exampleOne buyer. An angle to explore.
AdAd AAttracts- BuyerCamille H.Buys
- Payment€3,000Collected
“All my clients come from a single agency, and it has just cut back its orders.”
Marketing hypothesis · to test
Stop relying on a single agency.One buyer, not a trend. Compare with other prospects.01Follow the journey
Which ads bring
actual buyers?
You track where leads come from. Now follow those who pay, with the evidence behind each journey.
- Ad
Ad A - LeadCamille H.
- Sales call
- Payment€3,000Collected · confirmed buyer
Meta AdsCalendlyFathomStripeAll integrations
Your ads and their spend
- Meta Ads
Your leads and bookings
- Meta Lead Ads
- iClosed
- GoHighLevel
- Systeme.io
- TinyPages
- Heyflow
- Calendly
- Cal.com
- Google Agenda
Your calls, motivations and objections
- Fathom
- Fireflies
- Aircall
Money actually collected
- Stripe
- Whop
Additional connections can be considered on request. Connection details
02Beyond attribution
What your buyers care about.
Find their motivations and objections. Compare with other prospects to see what is common and what actually sets buyers apart.
“All my clients come from a single agency, and it has just cut back its orders.”
Hypothesis to checkIs this need more common among buyers than other prospects? One buyer is not enough to tell.
03Claude & ChatGPT
Find your next ad angle.
Find insights and evidence in WhoBuys. Explore them further in Claude or ChatGPT to prepare your next campaign.

What sets my buyers apart?
Which message is worth testing?
Evidence. Clear limits. You decide.Early access · invitation only
Bring your data.
Find your next angle.
WhoBuys is opening by invitation. Join the waitlist to hear when your access is ready.
No payment. No card details.
A question before you start?
Who buys? WhoBuys knows.
Request early accessInvitation only ·Guided setup ·Keep your existing tools